Serums, Your Questions Answered.

Facial serums have been huge when it comes to new skin care trends lately and for good reason. With the launch of our three new serums we wanted to answer your questions and explain the hype surrounding these potent skin saviours. 

 

What is a serum?

 

 

 

 

 

 

 

 

 

 

 

 

An oil-based or liquid-gel concentrate of dermatologically beneficial active ingredients individually designed for specific skin concerns. Serums are extremely concentrated and deliver potent active ingredients into the skin, which are quickly absorbed and offer a more efficient and effective dose of ingredients to address an array of skin concerns. 

 

Why are they so amazing?

As serums are low viscosity free-flowing liquids, they spread easily across the entire skin surface penetrating into the minute folds, pores and skin imperfections, to deliver highly concentrated active ingredients on to and into the stratum corneum (outer layer of the skin). The benefit of this is that the active ingredients can get to work quicker than they would in a heavy cream or lotion that would otherwise remain on top of the skin surface and not absorb deeper. Serum formulations are designed to impart a positive and pleasant sensorial effect, that makes the skin surface feel instantly hydrated, soothed and moisturised (think of cool aloe vera gel that gives a really pleasant soothing action), this effect can also help to reduce puffiness. 

 

How do you use them?

Serums are designed to be used straight after cleansing the skin and softly pat your skin dry. Apply a few drops onto dry skin and gently massage into the skin, let it sit on the surface until fully absorbed before applying moisturiser, night cream or makeup. You can use a serum morning and night depending on its ingredients, as mentioned above they are potent so it is important to make sure you are using the right serum at the right time of day. For example Retinol should only be used at night as it can react to sun and UV exposure. 

 

Which serum is right for me? 

Oxygen-C Vitamin V Brightening Serum

 

Antioxidant-rich brightening complex delivers a high concentration of actives to fight lacklustre complexion and visible signs of ageing. This unique formulation includes two potent sources of Vitamin C to help neutralise free radical damage from excess sun exposure, reduce the appearance of wrinkles and improve skin radiance. This serum is also infused with Niacinamide (Provitamin B3) to improve uneven skin tone and refine the appearance of pores. 

Targeted solution for: 

• Dullness 
• Uneven tone
• Blemishes
• Enlarged pores
• Signs of ageing 

Add to your regime AM & PM 

Shop here $19.95 

 

Dragon's Blood Retinol Sleep Serum 

Let the power of Retinol, Granactive Retinoid and Hyaluronic Acid do the heavy lifting so you wake up fresh faced with rejuvenated, retextured and hydrated skin. This powerful, yet low irritant overnight complex restores structure to the skin and visibly reduces the appearance of fine lines and wrinkles while evening out skin tone. Enriched with additional naturally derived ingredients including Dragon's Blood and Bisabolol, this serum helps protect skin from oxidative stress and encourages cell renewal. 

Targeted solution for: 

• Fine lines & wrinkles
• Age spots
• Pigmentation
• Dull /uneven tone
• Rough texture

Add to your regime PM 

Shop here $29.95

 

Advance SUPERLIFT Lifting & Firming Complex

This advanced anti-ageing complex works to restore skin firmness and elasticity right from application. Harnessing the best of Marine Biotech and award-winning Plant Cellular extracts, this highly potent formula recharges tired, dull skin and improves the appearance of deeper wrinkles and sagging contours for a complete V-shape recovery, all while bursts of Hyaluronic Acid settle deep into skin folds and expand to produce a volumised appearance. 

Targeted solution for: 

• Fine lines
• Wrinkles
• Sagging skin
• Loss of volume
• Dryness

Add to your regime AM & PM 

Shop here $34.95

 

Can I use more than one?

 

Yes, you defiantly can layer serums and incorporate multiple into your daily routine. 

We recommend the following: 

AM- apply the Oxygen-C Vitamin C Brightening Serum after cleansing, once this has absorbed layer the Advance SUPERLIFT Lifting & Firming Complex, allow to absorb and follow with your moisturiser, SPF and makeup. 

PM - apply the Dragon's Blood Retinol Sleep Serum after cleansing, once this has absorbed layer the Advance SUPERLIFT Lifting & Firming Complex again, allow to absorb and follow with moistuirser and/or night cream. The Oxygen-C Vitamin C Brightening Serum can be used at night too but not at the same time as the Dragon's Blood Retinol Sleep Serum as Retinol and Vitamin C do not interact well on the skin together. If you would like to use both in your routine, simply switch from night to night.